Watch This Style: Diane Kruger Stars In A New Short Film For Watch Brand, Jaeger Le-Coultre!


Diane Kruger for Jaeger-LeCoultreFormer model / actress Diane Kruger is a German-born beauty who ranks among the A-list when it comes to red carpet appearances, & has certainly proven her acting chops in such films as Inglorious Basterds & Farewell, My Queen. She has any & every designer begging to dress her, as she dazzles fashion critics with her bold choices, graces, & timelessness. Speaking of time… The Swiss-based watch company, Jaeger Le-Coultre, recently featured Diane in a short film called Reinvent Yourself, which asks the question, how many times can you reinvent yourself in a lifetime? Well, we can surely ask the powerful likes of Madonna or Lady Gaga that; however, in this beautiful two-minute piece, we are privileged to see a music-video-like project, set to the powerful voice of Shirley Bassey with “(Where Do I Begin) Love Story.”

During a recent interview, Diane had this to say about “It felt very authentic about my life and my friendship with Jaeger Le-Coultre…It pieces together my professional life and my personal life, and I’m very grateful for that.” She also adds, “Everybody in life can relate to laughter or cry for joy or just that moment of something ending, so that was the inspiration there… I had a couple of sad thoughts going through my head on that one…” In addition, she wanted the film to end on a positive note, one that hopefully inspires women. She says, “You’re not just defined by your job, but also by the choices you make as a woman. You can be anything, if you put your heart to it.” This is certainly the truth for a stylish chameleon of the red carpet.

What do you think about Diane’s style? Do you like the video? For more fashionable videos, check out previous posts from Watch This Style, including 3.1 Phillip Lim’s collaboration with Target, Chanel’s short film Once Upon A Time which stars Keira Knightley, Beyoncé’s latest commercial for H&M, & the trailer for the documentary Scatter My Ashes At Bergdorf’s! Happy Styling!

Watch This Style / Ad Madness: Beyoncé’s H&M Commercial Is Here, Featuring New Music Too!


Beyonce for H&M

In case you forgot, Beyoncé, a. k. a. Mrs. Carter, is the new Spring / Summer 2013 face of H&M. Now, we finally have access to Bey’s ad campaign featuring a tropical setting, tribal inspiration, & plenty of splashing around. Take a look at the music video, including the singer’s new track, “Standing In The Sun.” Beyoncé dons some sexy swimwear & changes up her look with watercolor separates.

Take a look at the provocative video & share your thoughts on Mrs. Carter’s latest project. Do you think she’s the best fit for H&M? What swimwear trends are you following? For more fashionable videos, check out previous posts from Watch This Style including a sneak peek at the documentary Scatter My Ashes At Bergdorf’s, Drew Barrymore’s Lucky cover shoot, Taylor Swift’s collaboration with Ked’s, & the trailer for Baz Lurhmann’s The Great Gatsby. Happy Styling!

Show Me The Shoes: Taylor Swift Collaborates With Keds For A New Collection!


Country crooner Taylor Swift recently lent her good-next-door, all-American style chops to a new collection with the shoe brand Ked’s. Her affinity for playful details like polka dots, kittens, sunglasses, & nautical inspiration is evident in the collaboration which retails at $50.00 a pair. Not to mention that Taylor is using the her foray into fashion as a role model, calling all “brave girls” to share their bravest moments.

Taylor Swft for Ked's

As seen in the video below, Taylor talks about her move from Pennsylvania to Nashville with her family once she convinced them of her dream to be a singer / songwriter. In addition, check out the video below, which features the shoes in action, perfect for spring, as Taylor encourages her fans & Ked’s customers to embrace life. It’s a pretty amazing message that she’s sending via shoe design, which makes me consider how many different ways Ked’s can be mixed into your everyday wardrobe.

Obviously, I don’t normally features sneakers in my Show Me The Shoes posts, but I love the idea behind this collaboration? Would you wear Ked’s designed by Taylor Swift? Which style is your favorite? How would you wear them? Happy Styling!

Watch This Style: Pepsi’s New Ad Campaign Captures Beyoncé’s Career Highlights In ‘Mirrors!’


Beyonce for Pepsi

Beyoncé really needs no introduction. She’s stylish, talented, & an awesome role model for women everywhere. Her latest effort is a new ad campaign for Pepsi with the short video “Mirrors,” which puts a hip-shaking Bey up against her career highlights in a mirror’s reflection. A troubled Beyoncé is practicing her famous moves in front of mirrors, when a sip of an ice-cold can of Pepsi suddenly revives the diva within.

More specifically, we get to see the Texas-native reunite with her Sasha Fierce alter ego in her “Bootylicious” hot pink costume during her Destiny’s Child days, as well as her tank & shorts look for “Crazy in Love,” & the always fabulous hand armor-baring “Single Ladies” leotard. Also, there are flashes of Beyoncé from past videos including, ”Naughty Girl,” “Beautiful Liar,” “Baby Boy,” & “Love On Top.” The theme of the video is: “Embrace your past, but live for now,” which is a phrase I’ve been experiencing all too well these days.

For more on Beyoncé, check out previous posts including my picks for her top 5 most stylish music video, her recent photo shoot for Vogue, the Super Bowl halftime performance that will go down in the books, & a behind-the-scenes look for her fragrance, Pulse NYC! Happy Styling!

Ad Madness: Marion Cotillard Returns As The Face Of Lady Dior!


Marion Cotillard is certainly one of the most beautiful women in the world & Dior snagged up the French Oscar-winner as its spokesmodel for several seasons now. The actress returns as the face of Lady Dior bags, standing alongside the colorful collection with old Hollywood & vintage-inspired pieces from the Dior line. Her smoky eyes & dark berry lip hue are perfect for translating the brand’s effortlessly chic style, with photographs by Jean-Baptiste Mondino.

Marion Cotillard for Lady Dior

For more celebrity ad campaigns, check out Beyoncé’s latest for H&M, behind-the-scenes with Kate Winslet for Lancôme, Jennifer Lawrence’s debut ads for Dior, Evan Rachel Wood & Chris Evans for Gucci’s Guilty Black fragrance, & a look at Kate Hudson’s Almay shoot! Happy Styling!

Ad Madness: Beyoncé’s Debut For H&M Is Finally Here!


It seems like 2013 is Beyoncé‘s year, & when rumors began to circulate that the multi-talented Texas-native was going to be the new face of H&M, fashion bloggers everywhere were gasping in anticipation. Now, the moment has finally arrived when we can see the almighty & fearless Beyoncé fronting the Swedish company.

Beyonce for H&M

Take a look at the sultry image, featuring a sleek neutral button-down blouse, printed short shorts, stacks of bangles, hoop earrings, peep toe sandals, & a tropical flower hair accessory. This is the first time we’ve seen Jay-Z’s wife wearing lower-end duds & we like it! Not to say that Lana Del Rey’s previous fall campaign & music video for “Blue Velvet” weren’t fantastic, but when it comes to summer style, Beyoncé is a pretty good model for the upcoming season!

For more posts on Beyoncé, check out a behind-the-scenes look at her Vogue shoot, her complete halftime show performance at this year’s Super Bowl, her ads for her latest fragrance Pulse NYC, the trailer for her recent HBO documentary Life Is But A Dream, & my picks of her top 5 most stylish music videos! Happy Styling!

Watch This Style / Runway Rundown: Gucci’s Spring / Summer Collection & Ad Campaign Video!


Gucci Spring Summer 2013

It feels like spring is just around the corner, especially here in New York where we’ve been seeing plenty of sunny days, but snowy & chilly nights. However, it inspire some spring fashion fun, I wanted to share the latest videos that I found from Gucci, including the Spring / Summer 2013 runway show, as well as the ad campaign video showing off plenty of bright colors & whimsical style. There’s a mod 60s influence with hints of oversized sleeves, loose-fitting leglines, & bursts of berry, crimson, banana, & cobalt, crisp white, & teal.

Which looks are your favorites? Does this collection inspire your spring / summer wardrobe? Which designers are you following during the season change? For more fashion videos from Watch This Style, check out Kate Moss’ new ad for Stuart Weitzman, J. Crew’s Jenna Lyons talking about shoes, Kate Winslet’s latest beauty campaign for Lancôme, Alexander McQueen’s Fall 2013 Ready-To-Wear show, & Chanel’s new La Montre Premiere watch! Happy Styling!

Ad Madness / Watch This Style: Kate Moss Stars In Mario Testino’s Latest Ad For Stuart Weitzman!


Kate Moss for Stuart Weitzman

Kate Moss is still one of the busiest & most in-demand supermodels & she’s clearly never looked better. The face of fashion is now also the face of Stuart Weitzman. Of course the sleek shoe designs speak for themselves, including the above Naughty pump ($335.00) in silver specchio, which Kate dons in a new video shot by the one & only Mario Testino. The futuristic classic pumps are chic & the patent leather exterior can dress up mod sheath dresses, add some flair to skinny jeans, & make a basic LBD more contemporary. Watch the video below for 25 seconds of shoe love.

For more celebrity campaigns, check out previous posts in Ad Madness, including Jennifer Lawrence’s debut Dior ads, Evan Rachel Wood & Chris Evans for Gucci Guilty Black, Kate Upton’s shoot for Sam Edelman shoes, & behind-the-scenes with Rachel Weisz for Bvlgari! Also, check out the James Franco-directed video short for Stuart Weitzman starring model Petra Nemcova! Happy Styling!

Watch This Style / Beauty Buys: Behind-The-Scenes With Kate Winslet for Lancôme!


It’s no surprise that Oscar-winning actress Kate Winslet has a cosmetics deal. The timeless beauty really knows how to pose in front of the cameras & I love how she’s always standing up for her shape. However, the spokesmodel for Lancôme has returned as the face of the brand, promoting their newest anti-wrinkle cream, Renergie Lift Multi-Action Reviva Concentrate, which sells for $120.00, which is pretty pricey, but perhaps there’s something to it!

Kate Winslet for Lancôme

The cream hits stores in April & while some of us still under 30 might not have to think about wrinkles, it’s always impressive to see how strong & inspiring women like Kate are celebrating their beauty. The actress recently told In Style, “A good eye cream is really important when you’re traveling, busy, &stress.” She adds, “That’s when the dark, puffy circles can get you!”

Watch the video below to get a sneak peek at Kate behind-the-scenes in London, shot by Miguel Reveriego. To shop Lancôme products, check out Macy’s, Bloomingdale’s, Nordstrom, HSN, Harrods, & Dillard’s! For more fashion videos, check out previous posts from Watch This Style, including the Fall 2013 Ready-To-Wear Collection by Alexander McQueen during Paris Fashion Week, Chanel’s latest watch collection, La Montre PREMIERE, Lena Dunham discussing Season 2 of Girls, & Beyoncé’s Vogue March 2013 cover shoot! Happy Styling!

Ad Madness: Jennifer Lawrence’s Debut Ads For Dior’s Miss Dior!


Jennifer Lawrence for Dior's Miss Dior

Jennifer Lawrence might just be the most buzzed about celebrity this weekend, especially since the Oscars are tomorrow & she’s up for her second nomination as Best Actress (this time for Silver Linings Playbook). The undeniably charming & gorgeous starlet has been spotted all over the red carpet in designs by Dior, but now we can finally start talking about her long-awaited debut as the face of Miss Dior.

Jennifer Lawrence for Dior's Miss Dior

These recently released ads show the sometimes brunette actress clutching an assortment of quilted handbags, donning decadent jewels, & even gazing longingly behind a netted veil, all styled by Olivier Rizzo with looks from Raf Simons‘ Spring 2013 Ready-To-Wear Collection. There’s no doubt that the Willy Vanderperre-shot ads are elegant & chic, but I’d love to see the fun & youthful side of Lawrence’s personality shine through more in future ads. Perhaps something beachy & flirty for the summer? Who knows?

Jennifer Lawrence for Dior's Miss Dior

What do you think of Jennifer as Dior’s spokesmodel? For more on celebrity posts, be sure to check back tomorrow night for a complete & fashionable gallery of the red carpet for the Academy Awards. Also, if you love checking out celebrity ad campaigns, take a look at previous posts in Ad Madness, including Gucci’s Guilty Black fragrance with Evan Rachel Wood & Chris Evans, Kate Upton’s shoot for Sam Edelman shoes, & Kate Hudson’s latest for Almay! Happy Styling!