Watch This Style / Ad Madness: Beyoncé’s H&M Commercial Is Here, Featuring New Music Too!

In case you forgot, Beyoncé, a. k. a. Mrs. Carter, is the new Spring / Summer 2013 face of H&M. Now, we finally have access to Bey’s ad campaign featuring a tropical setting, tribal inspiration, & plenty of splashing around. Take a look at the music video, including the singer’s new track, “Standing In The Sun.” Beyoncé dons some sexy swimwear & changes up her look with watercolor separates.

Take a look at the provocative video & share your thoughts on Mrs. Carter’s latest project. Do you think she’s the best fit for H&M? What swimwear trends are you following? For more fashionable videos, check out previous posts from Watch This Style including a sneak peek at the documentary Scatter My Ashes At Bergdorf’s, Drew Barrymore’s Lucky cover shoot, Taylor Swift’s collaboration with Ked’s, & the trailer for Baz Lurhmann’s The Great Gatsby. Happy Styling!

Basics For A Bargain: It’s Finally Spring & Finally Time For Florals!

There’s still a chill in the air here in New York, but it’s finally starting to look like spring. There’s change in the air & I know I’m really excited about it- & not just for my change in wardrobe. However, speaking of spring fashions, the go-to print of the season is florals & I couldn’t turn my back the trend, especially when I’ve been seeing it everywhere! For example, A-list celebs have been wearing florals even during the winter, ushering in the warmer season. Miranda Kerr is all smiles in a floral skirt with a leather Prada tote while taking in the day in Sydney. Elizabeth Olsen mixed her floral top with a mustard coat & skinny jeans. Actress Diane Kruger attended a press event for Farewell, My Queen in a 10 Crosby Derek Lam ensemble.

Superstar Selena Gomez hit the SXSW Festival in a matching bustier & skirt by Dolce & Gabbana. Two-time Oscar nominee Jessica Chastain wears an Erdem sheath dress with nude Christian Louboutins. Lastly, former Glee star Dianna Agron attended a luncheon with The Hollywood Reporter in an Oday Shakar floral dress with suede Jimmy Choo heels.

Not to mention that there have been plenty of florals hitting the runways this year, including luxe vintage from Valentino, 80s-inspired rocker chic designs from Betsey Johnson, youthful & bright patterns from Tracy Reese, Lanvin‘s elegant & sophistication, & Erdem‘s playful & refreshing angle on flowers.

Whether it’s on clothing, accessories, or mixed & match (which I only recommend doing with caution), I made a few selections from some of my favorite stores to share how you can wear the latest floral pieces on a budget! The best piece to start building the perfect spring wardrobe is a dress, like the Merona sleeveless tulip wrap dress ($19.00) from Target, which has recently been marked down from its original $24.99 price. The flattering wrap shape is perfect for accentuating your shape & the navy background adds a regal touch is paired with basketweave espadrilles or bright ballet flats. Next is the LC Lauren Conrad floral ruffle tank ($25.20) from Kohl’s, which is a feminine topper piece to wear with dark denim jeans, white skinny pants, or a denim skirt.

Don’t be afraid of florals on your bottom half, especially with the 4 1/2″ belted printed flat front shorts ($32.94) from Express, which add some tropical flair to your look & will dress down a lace blouse. I love the idea of sequins with florals & this skirt ($34.95) from H&M is a stylish marriage of both. This will pair nicely with a chambray button down shirt for a fashionable day out & about or with a solid pullover & pointy toe pumps for a date. Lastly, floral pants are also one of the biggest trends this season, especially in a looser cut to provide plenty of flow & movement, which is why I choose the Full Tilt skinny harem pants ($24.99) from Tilly’s. The chic black, gray, & white color combination is understated & can be coordinated with pastel pieces like coral or mint.

As for accessories, these bright colors will make your outfit pop, especially since they’re so effortless to match with wardrobe essentials. For example, the sequin tulip print pumps ($27.80) from Forever 21 are flirty & will add extra dimension to cuffed jeans & a ruffled top. Also, for a more subtle floral shoe, the novelty ballet flats ($39.95) from Gap. The soft pink & red tones in the shoe can offset any striped tee & jeans look in a ladylike way.

Part of what I love about spring is that I can still wear scarves, which can bring a lot to a look, like the ground floral scarf ($14.99) from Payless for a denim jacket & LBD with ankle strap platforms or a maxi dress & cargo vest with gladiator flats. Lastly, I’m not really a hat kind of girl, but in some cases, you need to protect your face from the harsh rays of the sun, especially this early in the season, which is why I picked the pop floral baseball cap ($8.99) from Charlotte Russe.

What do you think about the latest floral trend? Which pieces would you wear? What’s your spring wardrobe budget? For more affordable fashion posts, check out how to get Drew Barrymore’s latest look without breaking the bank, suede studded loafers, the best green pieces for spring, a budget-friendly spring look with pieces from Old Navy & American Eagle Outfitters. Happy Styling!

Ad Madness: Beyoncé’s Debut For H&M Is Finally Here!

It seems like 2013 is Beyoncé‘s year, & when rumors began to circulate that the multi-talented Texas-native was going to be the new face of H&M, fashion bloggers everywhere were gasping in anticipation. Now, the moment has finally arrived when we can see the almighty & fearless Beyoncé fronting the Swedish company.

Take a look at the sultry image, featuring a sleek neutral button-down blouse, printed short shorts, stacks of bangles, hoop earrings, peep toe sandals, & a tropical flower hair accessory. This is the first time we’ve seen Jay-Z’s wife wearing lower-end duds & we like it! Not to say that Lana Del Rey’s previous fall campaign & music video for “Blue Velvet” weren’t fantastic, but when it comes to summer style, Beyoncé is a pretty good model for the upcoming season!

For more posts on Beyoncé, check out a behind-the-scenes look at her Vogue shoot, her complete halftime show performance at this year’s Super Bowl, her ads for her latest fragrance Pulse NYC, the trailer for her recent HBO documentary Life Is But A Dream, & my picks of her top 5 most stylish music videos! Happy Styling!

Quickie Darling Deal & Steal: Get These Green Pieces For St. Patrick’s Day!

A friend of mine recently asked me what the big color for spring was going to be & from my research & observation of trends, I saw that emerald green was getting to be very popular, amid the rise in pretty pastels & trendy neons. Nearly everyone looks great in emerald, so I thought, what better day to talk about some amazing emerald pieces than on St. Patrick’s Day!

I know when I’m putting a look together, I usually stick to classic black & white pieces, but there’s nothing better than a special pop of color, especially when it comes to green. First, the Merona 3/4 sleeve v-neck cardigan sweater ($19.99) from Target is the perfect topper to any polka dots, graphic print, or houndstooth sheath dress for both the office & a family party. Speaking of dresses, I love the stretch cotton skater dress ($27.93) from Express (which is currently on sale for 30% off) & the AB Studio lace sheath dress ($25.60) from Kohl’s (which has recently been reduced from its original $64.00 price). Both are reasonably priced & can work for any season if paired with cork wedges or even opaque tights & a boyfriend blazer.

If you prefer separates, then try H&M‘s blouse ($12.95) which can be worn knotted with skinny jeans & sneaker wedges for a casual day out & about, or untucked over some rocker chic leather leggings & metallic pointy toe pumps when headed out with the girls. Also, I recommend the Diva skinny ankle pants ($29.94) from Old Navy to be worn with a cable knit sweater for a preppy look or a flirty blouse & ballet flats when meeting gal pals for a luncheon. Not to mention that Old Navy has a special 17% off coupon code (ONLUCKY) which can be used on almost any online only purchase.

Add green accessories into the mix with some jewelry like the bubble bead statement necklace ($12.99) from Charlotte Russe, which is having a sitewide 20% off sale today, online only! Also, there’s Forever 21‘s iridescent arrowhead drop earrings ($4.80), which can be worn with a modern LBD & strappy sandals, or made exotic for your next vacation in a maxi dress & basketweave wedges.

I always love green in multi-color patterns too, which is why I selected the bright geometric scarf ($19.95) from New York & Company to wear with a denim jacket & jersey skirt while shopping, or to dress up any solid pullover & dark denim jeans. Lastly, you can’t talk about green without mentioning shoes & there are so many ways to wear the Worthington Pennie faux suede ballet flats ($28.00) from JC Penney like with a pair of neutral trousers & button-down shirt. Also, there’s the Payless‘ American Eagle sweetheart high wedge sling ($24.99) with a cotton wrap dress or a chambray tunic & colored denim shorts.

How do you like to wear green? Do you wear green on St. Patrick’s Day? Which are your favorite pieces? What’s your budget for new spring-friendly fashions? For more posts on affordable fashion, check out a budget-friendly spring look for under $100, the complete lookbook of Kate Young’s collection for Target, colorful crossbody bags for under $15.00, neon looks inspired by Beyoncé Knowles & Jennifer Lopez, chic spring break must-haves, & how to wear yellow like Emmy Rossum & Miranda Kerr! Happy Styling!

The $100 Challenge: Spring Into A Budget-Friendly Dress Look!

‘Tis the season to be pretty! There are hints of spring everywhere & I even see flowers starting to pop up out of the ground, which means that it’s time to start considering the new & bright pieces for our wardrobe. This includes cotton dresses, wedges, lightweight cardigans, & baring some skin from under the heavy layers of winter. I was clicking through the Old Navy website, which is when I found the striped fit & flare dress ($20.00) in black & white, which is also available in creme caramel.

I knew this look deserved a pop of color, which is why I added the peep toe wedges ($24.90) in green from Forever 21 & American Eagle Outfitter‘s perforated crossbody bag ($19.99) in lemon yellow. Both pieces are perfect to mix & match with other wardrobe staples like dark denim jeans & a ruffled blouse, a graphic tee & mini skirt, or wrap dress & ballet flats.

To complete the look, I headed to LOFT for the dot haircalf skinny belt ($20.99), which is on sale 30% off with no code needed after its already reduced price. I love the idea of matching stripes & polka dots for a truly feminine look, so I wanted to keep with a black accent in the outfit with Forever 21‘s teardrop rhinestone earrings ($5.80). Lastly, the 4-pack bracelet ($7.95) from H&M is a fun way of adding some personality with the layers of chains, studs, & rhinestones.

The total for this look comes to $99.53 (before taxes) & can make for a wonderfully feminine look for a variety of occasions. Try this dress with a blazer to play up the juxtaposition of its softness with some menswear-inspiration, or consider adding the belt with a floral wrap dress & slingback heels. For more posts on affordable fashion, check out previous posts like Kate Young’s new collection for Target, neon looks inspired by Chloe Grace Moretz & Kristen Stewart, spring break-ready must-haves, sexy stilettos for under $30, how to save on the pink skinny jeans trend, all-white ensembles as seen on Rooney Mara & Nicole Richie, & Lauren Conrad’s latest spring collection for Kohl’s. Happy Styling!